Welcome to IMPACT!

This newsletter has ONE purpose: To bring you resources that make a positive IMPACT on you and your business. Every Wednesday this will be delivered to your inbox and we promise VALUE, every single week.

Let’s get into it.

In the spirit of this newsletter:

"Obscurity is the biggest threat to any business. If people don’t know you, they can’t flow you." — Grant Cardone

Thursday’s Virtual Coffee Mastermind:

This week, we could be LIVE in Texas OR you could be joining us with a marketing expert…only Chicago’s weather will tell…either way, please join us! We always have a great time!

If you missed a call, you can find the replays on our YouTube Channel. Don’t forget to subscribe! Click the link below:

UPCOMING EVENTS:

Brokerage Breakdown: FRIDAY

Curious about the most advanced, disruptive, and agent-focused brokerage in history? We are redefining the agent-brokerage relationship, offering agents the modern partnership they’ve been seeking. Our mission is to revolutionize the traditional brokerage model with unmatched agent benefits, cutting-edge real estate technology, and comprehensive agent support. Come find out some of the things we're up to!

If you are in the market for a new brokerage or you’re just wondering what else might be out there, join us Friday and learn about the many ways the Agent Impact Group can help you grow your real estate business.

Is Your Real Estate Business Invisible? Discover How to Become Your Town's Digital Mayor!

Let's face it: in today's crowded real estate market, blending in is the same as disappearing. Are you tired of throwing money at expensive leads that lead nowhere?

What if you could flip the script and have clients come to you, seeing you as the undisputed authority in your community? Imagine being known as the "go-to" agent, the one everyone turns to for local insights and real estate expertise. That's the power of becoming your town's Digital Mayor, and it's exactly what our upcoming webinar will reveal.

Ready to become the Digital Mayor of your town and leave your competition in the dust? Join us!

How to find tax deed & foreclosure properties with no money in the state of Florida

What if you could secure real estate without spending a dime upfront? Sounds too good to be true? It’s not. Savvy investors know how to leverage creative strategies to acquire distressed properties for free or nearly free.

We’re going to show you how to do the same thing! Save your seat now!

Networking Riches: The Ultimate FREE 2-Day Workshop for Real Estate Pros

February 19th & 20th

Tired of networking that leads nowhere?
Networking Riches is the FREE, high-energy, action-packed 2-day workshop designed to help real estate professionals like YOU turn handshakes into high-value connections and casual convos into closed deals—all while having FUN!

 What You’ll Get:
✅ Proven Networking Strategies – Learn how to make networking effortless and profitable.
✅ Real-World Follow-Up Tactics – Turn new connections into real opportunities (without being pushy!).
✅ Referral & Lead-Generating Secrets – Discover how to build a network that actively sends you business.
✅ Hands-On Exercises – Practice techniques in real time and leave with an actual plan to implement immediately.

Who Should Attend?
🔹 Real estate agents, brokers, investors, and anyone who relies on relationships to grow their business.
🔹 Professionals who want more referrals, more clients, and more income—without cold calling.
🔹 People who are tired of wasting time on networking that doesn’t lead to results!
This FREE workshop isn’t just about collecting business cards—it’s about creating a powerhouse network that drives your success.
🚀Grab your spot now and let’s turn your network into your most valuable asset! 🚀

Special Healthcare Webinar

Healthcare Costs are Crushing Real Estate Agent's Budgets (and Hopes) in 2025 The cost of running a business and skyrocketing living expenses are cutting into agents' ability to properly care for their families and themselves. Nobody's health and well being should be compromised due to rising costs.

If you're one of the 33% of real estate agents that are uninsured or if you're simply paying too much for healthcare coverage, then you'll want to set aside 45 minutes on February 21, 2025 at 2:00 p.m. CST to join us for a special webinar on how to save up to 50% -- and even more -- on your healthcare expenses.

The event is free and you'll get the inside scoop on how agents across the country have been saving thousands a year on doctor's visits, treatments and deductibles, freeing up money that they've been pouring back into their business and their family budget.

Join us on February 21, 2025 at 2. pm CST.

There are a limited number of seats, so grab a spot for yourself so you don't miss out on this incredible information.

TODAY’S FEATURE:

Let’s start with a harsh truth: If people don’t know you, they can’t do business with you. It doesn’t matter if you’re the best negotiator, the smartest marketer, or the most ethical agent in your market—if nobody knows you exist, none of that matters.

The real estate game isn’t just about selling homes. It’s about getting attention.

And yet, so many agents are still out here treating their business like a witness protection program. They post once every six months, avoid video like it’s radioactive, and cross their fingers that their “referral-only” strategy will keep them afloat. Spoiler: It won’t.

So today, let’s talk about visibility—the secret weapon that separates struggling agents from those getting inbound leads daily.

Step One: Stop Hiding (Seriously, Just Stop)

Let’s start with the basics. Where can people see you?

• Are you showing up consistently on social media?

• Are you networking in your local community?

• Are you running ads, or is your marketing budget just wishful thinking?

• When someone Googles your name, do you even show up?

Most agents blend into the background because they’re afraid to be seen. They worry about looking dumb on camera, being judged for their content, or posting too much—as if social media has a limit on how many times a person can show up before getting arrested.

Here’s the reality: The people who are winning in this industry are the ones who are everywhere. They dominate the feed. They show up on Google. They create content so frequently that their audience feels like they know them.

Step Two: Master The “Know, Like, Trust” Formula

People do business with those they know, like, and trust. Visibility is what gets you known. Consistency and authenticity make you likable. And providing value builds trust.

So how do you hit all three?

1. Be seen. Post on social media every day. Show up on video. Engage in your local Facebook groups. Speak at events. Be present.

2. Be yourself. If you’re funny, be funny. If you’re serious, be serious. Stop trying to sound like everyone else and just be you.

3. Be useful. Share market insights. Educate buyers and sellers. Show behind-the-scenes of real estate transactions. Be the agent that helps people, not just sells to them.

When people start recognizing your name, engaging with your content, and seeing you as a resource, they naturally reach out. No chasing. No begging for business. Just inbound leads.

Step Three: Fix Your Online Presence (Like, Today)

If your digital presence is a mess, you’re making it easy for prospects to ignore you. Here’s how to fix it:

✅ Google Yourself. If your name isn’t showing up, you have work to do. Get listed on Realty.com, Google My Business, Zillow, Realtor. com, and anywhere else buyers and sellers search.

✅ Social Media Audit. Look at your profiles. Are they updated? Do they have a professional photo, clear branding, and links to your website? If not, fix it.

✅ Website Check. If you don’t have a personal website, you’re at the mercy of platforms you don’t control. Get one. Even a simple landing page is better than nothing.

✅ Content Plan. Commit to posting something every single day. It could be a market update, a home tour, a quick tip—just show up.

The Bottom Line: Be Unavoidable

In today’s market, you don’t win by being the best-kept secret. You win by being everywhere. You want people to scroll through their feed and think, Wow, this agent is everywhere—maybe I should call them.

You don’t need to be perfect. You just need to be present.

Your Call to Action:

Pick one visibility strategy and start today. Whether it’s posting a video, revamping your website, or just commenting on local Facebook groups—take action now.

Because if they don’t see you, they won’t hire you. And that’s a fact.

Did you join our referral platform? It’s like a FREE CRM for referrals! JOIN HERE

Join our community and get 8 classes unlocked for FREE HERE

Our facebook group: HERE

Our website: HERE

Looking forward to seeing everyone tomorrow morning!

Happy Networking,

Debbie & Ray

[email protected]