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- They’ll Forget Your Post. But They’ll Never Forget How You Made Them Feel.
They’ll Forget Your Post. But They’ll Never Forget How You Made Them Feel.
The Power Of Community for you


Welcome To Our Wednesday Newsletter
Welcome to IMPACT!
This newsletter has ONE purpose: To bring you resources that make a positive IMPACT on you and your business. Every Wednesday this will be delivered to your inbox and we promise VALUE, every single week.
Let’s get into it.
In the spirit of this newsletter:
“People will forget what you said, people will forget what you did, but people will never forget how you made them feel.”
— Maya Angelou
Thursday’s Virtual Coffee Mastermind:
Special Guest Spotlight: Will Gehl, Your Go-To Title Pro
Join us this Thursday at Virtual Coffee as we welcome Will Gehl, an experienced title rep who’s seen it all—the good, the bad, and the “did-they-really-just-do-that?” in the world of title companies.
He’ll break down what separates a great title partner from a forgettable one, the tools agents should actually be using (but probably aren’t), and how a top-tier title team can serve not just you, the agent—but your clients too.
Whether you're new to the business or 20 years deep, this is a must-attend convo to tighten up your deals and sharpen your edge. Come caffeinated. Leave smarter.
If you missed a call, you can find the replays on our YouTube Channel. Don’t forget to subscribe! Click the link below:
UPCOMING EVENTS:
Brokerage Breakdown » Friday!
🚀 A Brokerage Built for Agents, By Agents! 🚀
Tired of the same old brokerage model? We’re shaking things up! Our approach puts agents first—delivering next-level technology, unbeatable support, and real opportunities to grow. This isn’t just another brokerage; it’s a true partnership designed to help you thrive.
Whether you’re actively exploring a new brokerage or just curious about what’s possible, join us this Friday and discover how the Agent Impact Group can take your real estate business to the next level.
🔎 Find out what makes us different—you won’t want to miss this!
Are you tired of being just another name in a crowded, noisy market? It’s time to take control of your brand, attract high-quality leads, and increase your revenue—without spending a fortune or getting lost in the social media shuffle.
Join George Wright III, host of The Daily Mastermind Podcast and leading expert in Authority Marketing, for a power-packed webinar designed exclusively for Real Estate Agents, Brokers, and Industry Professionals inside this Private Facebook Group.
✅ Learn the Ultimate Authority Formula
✅ Get Featured in Valiant CEO Magazine
✅ Unlock the Secrets to Attracting Leads, Opportunities & Clients on Autopilot
In just 60 minutes, you’ll discover proven strategies to:
Grow your personal brand & credibility (we will show you real examples)
Become the "go-to" expert in your market
Leverage podcasting, publications, and powerful tech to scale faster
WHEN: Thursday April 24th at 4pm
WHERE: LIVE via ZOOM!
BONUS: Attendees will get exclusive access to a $97 offer that includes a feature in Valiant CEO Magazine and a 30-minute Strategy Consultation to map out your authority plan.
👉 Spots are extremely limited and this webinar will not be replayed. If you’re serious about standing out and dominating your market in 2025, this is your chance. Don’t miss it.
📲 Register Now – Secure Your Spot Before It’s Gone!
Your future clients are looking for credible leaders... Let’s make sure they find you.
Realtors & Investors: Want Pre-MLS Properties in Your Area?
Real estate agents & investors everywhere are scrambling to find deals.
But most come up short because sellers know they can get more on the MLS—or hedge funds are swooping in, paying 20%-30% over asking.
The answer isn't buying some overpriced list of vacant homeowners or spending thousands on direct mail.
Here’s something most don’t know about…
In 2016, my good friend Jason found a backdoor to get first access to motivated sellers.
And when I say "found," I mean he tested this system in 300+ markets nationwide until he knew exactly what worked.
With 4,000+ closed deals, Jason is ready to reveal his formula that you can clone in your area—effortlessly.
And the best part? Getting first to motivated sellers doesn’t involve:
Cold calling strangers
Sending expensive direct mail
Hanging bandit signs at midnight
Driving for hours, “looking for deals”
Knocking on doors from a bought list
None of that sounds like an intelligent way to run a business.
There’s a better way—and Jason will show you the steps to grab deals before they hit the MLS.
You’ll also have a massive advantage over those billion-dollar hedge funds flashing their cash.
Don't miss this if you want a clear path to dominate your market. It will NOT be recorded!
TODAY’S FEATURE:
They’ll Forget Your Post. But They’ll Never Forget How You Made Them Feel.
Let’s cut the fluff.
You’re not in the real estate business.
You’re in the relationship business.
The house? It’s the product.
The paperwork? Just part of the job.
But the real driver of your success — the thing that builds your pipeline, fuels your referrals, and keeps your phone ringing — is one word: community.
Not the ZIP code.
Not the school district.
Your community. The one you create. The one that forms around your name, your values, your presence.
Let me ask you something most agents don’t want to answer honestly:
👉 Do people in your market actually know you?
👉 Do they trust you when you're not holding a sign, running a Facebook ad, or knocking a door?
If the answer is “kind of,” then we’ve got work to do.
Community is the Cheat Code
In a sea of sameness — 1.6 million realtors, all posting just listed/just sold with Canva templates — you can’t afford to blend in. But here’s the good news:
Community makes you unforgettable.
When you build a real community around your real estate brand — even if it’s just 100 people who actually know you — you no longer have to compete with the loudest voice or lowest price.
You become the default choice.
The trusted name.
The one they call before they even know they’re ready.
And that? That’s the foundation of a forever business.
Community Isn’t a Campaign — It’s a Commitment
This isn’t about throwing a “client appreciation party” once a year with a taco truck and hoping it makes you unforgettable.
This is about showing up consistently.
It’s answering the phone when it’s not convenient.
It’s checking in on a client two years after closing — just because.
It’s creating spaces where people feel seen, heard, and connected to you.
That’s community.
And let’s be real: it’s also how you outlast the flash-in-the-pan agents who treat this business like a cash grab instead of a calling.
So, What Does Real Community Look Like?
It looks like showing up at local events without a business card in hand.
It looks like hosting a neighborhood walk or cleanup.
It looks like creating a Facebook group that doesn’t spam listings but actually helps people find a plumber, a babysitter, or the best tacos in town.
It looks like content that makes people laugh, think, or feel something — not just scroll past you like digital wallpaper.
Community happens in the quiet.
In the consistent.
In the “hey, I saw your post and thought of you” moments.
It’s not instant. But it is powerful.
Here’s Why This Matters Right Now
The market has shifted. Leads are nervous. Budgets are tight. The easy wins are gone.
But people still need people.
Especially people they trust.
So while everyone else is cutting their marketing budgets, ghosting their database, or blaming the market — you can be the one building relationships that last.
Be the calm.
Be the resource.
Be the damn community.
That’s how you win.
Let’s Make It Real: 3 Ways to Build Your Community This Week
Pick One Local Business and Do Something Together
Host an event. Do a giveaway. Highlight them in your newsletter or on IG. Help them win — and you’ll earn loyalty that money can’t buy.Start a Private Facebook Group or Email Thread Just for Locals
Not for selling. For serving. Make it a space to share vendors, promote small biz, swap local tips. You’ll be amazed how fast this builds trust.Send 5 “Just Thinking of You” Messages to Past Clients
No pitch. No ask. Just pure connection. “Saw this and thought of you — hope you’re well!” Watch what happens.
Final Thought:
Community isn’t built in your CRM.
It’s built in your character.
Want a career that’s not just profitable, but sustainable?
Start treating every interaction like it matters — because it does.
They might forget your postcard.
They might scroll past your Reel.
But they will never forget how you made them feel.
Be the agent who gives a damn — and you’ll never have to beg for business again.
Looking forward to seeing everyone tomorrow morning!
Happy Networking,
Debbie & Ray
Resources:
Book of the Week:
Drip Campaign Secrets for Real Estate Professionals: The Ultimate Guide to CRM & Drip Campaign Mastery by Patti Sampson
CONQUER YOUR CRM & DRIP CAMPAIGNS ONCE AND FOR ALL!
Are you fed up with the constant struggle to manage, maintain and stay top-of-mind with your prospects?
Are you losing business because you have lost track of your prospects and past clients?
Are you jumping from CRM to CRM trying to find one that will help you to sell more real estate?
Do you need to get more automated and efficient in your real estate business?
Are you spending more time working than you are with your family?
Do you want an automated lead follow-up strategy or “Formula” that can help you Sell More Real Estate?
No one teaches us this stuff in real estate school! Get It Here