Welcome to IMPACT!

💬 Quote of the Week

"Efficiency is doing things right. Effectiveness is doing the right things." - Peter Drucker

☕ This Week’s Virtual Coffee:

Most agents are experimenting with AI right now.

Some are seeing incredible results.

Others are spending money on tools that seem impressive but aren't moving the needle.

This week, AI strategist and sales systems expert Jarod Bowersett is joining us to break down where AI belongs in your sales process, where it doesn't, and why understanding your pipeline matters before adding more technology.

If you've been wondering why AI isn't producing the results everyone keeps talking about, this is a conversation you won't want to miss.

Did you miss last week? As long as I didn’t forget to hit record 🙃, you can catch up via the link below. Time saving tip - did you know that you can watch at 1.5x speed and still understand everything said? It’s just one more way to make the most of your time.

UPCOMING EVENTS:

Agent Alliance Live » TODAY!

Agents tend to have a love/hate relationship with social media. Overthinking it, underdoing it, and the few that have tried never generate business. That’s why this Wednesday, Ted Bogert is breaking down how to become a social media powerhouse using nothing but your phone, a consistent routine, and content that actually feels like you and leads to closings.

RE-AI Advantage Lab: Weekly AI Training for Real Estate Agents » TODAY!

Welcome to the RE-AI Advantage Lab, a weekly training where we explore practical ways real estate agents can use AI to save time, create better marketing, communicate more effectively with clients, and build smarter systems for their business. Each week, we break down real tools, real prompts, and real strategies that agents can immediately put into action, without the overwhelm or tech confusion.

The Unforgettable Realtor Experience

Most Realtors work incredibly hard to get the client…and then accidentally disappear after closing. The problem?

Your past clients may LOVE you, but if you’re not staying visible in a meaningful way, someone else eventually becomes the agent they remember when a friend, coworker, or family member needs a referral.

That’s exactly why Jimmy Ezzell from TripValet Incentives is hosting a special training called: The Unforgettable Realtor Experience

This isn’t another “buy more leads” webinar. This training is all about how to create memorable client experiences that naturally generate more repeat business, referrals, conversations, and loyalty long after the transaction closes.

EVERY Agent Can be a Listing Agent » Friday!

Most agents think becoming a strong listing agent requires a massive marketing budget, expensive tools, and a team behind them. This week’s Brokerage Breakdown is all about a model that’s changing that. From free professional listing photos and yard signs with installation included to built-in transaction coordination, Canva Pro, AI-powered video walkthroughs, social media marketing, and even digital billboard advertising on qualifying luxury listings, this brokerage is removing many of the financial barriers that prevent newer and lower-producing agents from confidently taking listings. If you’ve ever felt like listings were “for someday,” this conversation might completely change the way you look at growing your business.

And if you’re in the process of finding a new home for your RE license, grab our guide at Brokerage Score

🕵️‍♀️ Top Secret Agent Debrief - Granted!

Can’t wait until Friday? Or prefer to do your research under the radar? We’ve got you.

What’s Happening in New Jersey? June 16th

Meet the Broker Leading Epique's Growth in the Garden State

When most agents think about a cloud brokerage, they imagine working alone behind a computer screen.

But that's not what's happening in New Jersey.

Join us for a conversation with Jeanne Borgers, Broker of Record for Epique Realty New Jersey, as she shares what's happening across the Garden State and why more agents are taking notice.

From local networking events and pizza socials to charity fundraisers and agent collaboration, New Jersey agents are building something that goes far beyond a commission split.

Come discover what's happening in New Jersey and why agents across the country are paying attention.

What’s Happening in New Mexico? June 18th

Meet the Broker Leading Epique's Growth in the Land of Enchantment

When most agents think about a cloud brokerage, they imagine working alone behind a computer screen.

But that's not what's happening in New Mexico.

Join us for a conversation with Michelle Anthony, Qualifying Broker for Epique Realty New Mexico, as she shares what's happening across the Land of Enchantment and why more agents are taking notice.

With decades of real estate experience and a passion for helping agents grow their businesses, Michelle has played an important role in building Epique's presence throughout New Mexico.

Come discover what's happening in New Mexico and why agents across the country are paying attention.

The Claude Challenge: From Zero to an AI Assistant in 5 days

Starts Monday, June 22 (9 AM PT / 10 AM MT / 11 AM CT / 12 PM ET)

In just 5 days, you'll go from never having used AI to having your own working AI assistant—one that handles the busywork in your real estate and investing business so you can focus on deals. No coding. No tech background. Just clear, step-by-step guidance you can follow along with live.
Seats are limited so we can keep it interactive and answer your questions live. Reserve your spot now.

TODAY’S FEATURE:

💧 THE LEAKS ARE COSTING YOU MORE THAN YOU THINK

Most agents think they have a lead problem.

Often, they have a conversion problem.

When business slows down, the natural reaction is to look for more leads. More ads. More prospecting. More networking. More everything.

But if your pipeline has leaks, more leads won't solve the problem.

It will simply give you more opportunities to lose.

The biggest leaks I see are surprisingly simple.

The first is follow-up.

A lead comes in while you're showing property, negotiating a contract, or handling an inspection issue. Before you know it, hours turn into days, and the prospect has moved on.

The second is inconsistent nurturing.

Not every lead is ready today. Some are waiting for a lease to expire. Some are waiting for rates to improve. Some are waiting for life to happen.

If you only communicate when they're ready to transact, you're missing months of relationship-building opportunities.

The third leak is your existing database.

Past clients, old leads, and referral partners don't stop liking you.

They simply stop hearing from you.

And when someone asks for a Realtor recommendation, people tend to refer the agent they remember, not necessarily the agent who did the best job.

This is where many agents misunderstand AI.

AI is not a magic wand.

It won't fix a broken process.

What it can do is help you execute a good process more consistently.

It can help you follow up faster.

Stay in touch more regularly.

Create content more efficiently.

Reconnect with people you've unintentionally neglected.

But before you add another tool, take a look at your pipeline.

Where are prospects disappearing?

Where are conversations stalling?

Where are opportunities being lost?

Because sometimes the fastest path to more closings isn't finding more leads.

It's plugging the leaks in the pipeline you already have.

🎯 This Week's Takeaway

More leads aren't always the answer.

Sometimes the fastest path to more closings is plugging the leaks in the pipeline you already have.

✨ Let’s Keep the Conversation Going

This newsletter is just one piece of the puzzle.
Between issues, the real conversations keep happening in a couple of other places you might enjoy.

📌 Our Facebook Group
Daily referrals, real-world questions, and honest conversations with agents navigating what’s actually working right now.

📺 Our YouTube Channel
Replays from Virtual Coffee, brokerage breakdowns, and short trainings you can watch on your own time.

Different platforms. Different formats. Same goal: helping you build a smarter, more sustainable real estate business.

• Join our Facebook group: HERE

• Our YouTube Channel: HERE

• Download our Guide to choosing the right brokerage for YOU: HERE

Book of the Week:

The Ultimate Sales Machine by Chet Holmes

If this week's article hit home, this book belongs on your reading list. Holmes breaks down why most businesses don't have a lead problem, they have a systems problem. From follow-up and sales processes to time management and conversion strategies, this book is packed with practical ideas that can help agents stop chasing every shiny object and start improving the results they're already capable of generating.

One of the biggest lessons is that small improvements in multiple areas of your business create massive gains over time. Sound familiar?

If you're serious about finding and fixing the leaks in your pipeline, this is a great place to start.

My favorite tools!

✨ TripValet Incentives

Most Realtors say they want more referrals… but then they close the deal, hand over the keys, and disappear until the next holiday pop-by. The agents getting repeat business and referrals in 2026 are the ones creating experiences clients actually remember.

That’s why I’ve been loving TripValet Incentives. It gives you access to high-value travel and lifestyle incentives you can use to stand out in your market, create memorable closing gifts, generate more referrals, and spark conversations without constantly lowering your commission or buying expensive leads.

We’re talking vacation incentives designed to help you stay top-of-mind long after the transaction closes. The best part? Your clients never have to sit through a timeshare presentation, which honestly matters more than ever.

If you’ve been looking for a way to create more word-of-mouth business and elevate your client experience without adding a ton of extra work to your plate, this is worth checking out. Plus, they offer a 7-Day Free Trial so you can test it before committing. Learn more HERE!

✨ domii

One app I genuinely love and recommend to agents is domii. In a business where we’re constantly meeting new people, walking into vacant homes, and working alone, safety isn’t optional, it’s essential. domii was built with that reality in mind, giving you a simple way to stay connected and protected while you’re out showing property or meeting clients. While tools like Forewarn can provide helpful background information, they don’t offer real-time protection in the moment, which is where domii really stands out. It’s one of those tools you hope you never need, but you’ll be really glad you have. You can download it directly from the Apple App Store or Google Play, and if you use code STARTHERE, you’ll get 25% off.

✨ Guideless AI

If you have a team and feel like you’re explaining the same thing over and over again… or you’re responsible for a process that somehow keeps getting done wrong… this is going to be your new favorite shortcut. Instead of sitting down to write out SOPs, you simply do the task once while Guideless AI watches.

It flips the whole process on its head by turning your actions into clean, step-by-step documentation with voiceover automatically. No overthinking, no starting from scratch, no “I’ll get to it later.” Just show it once and you’ve got a repeatable, easy-to-follow guide your team can actually use. If you’re ready to stop repeating yourself and start systemizing, this is a no-brainer. Learn more HERE!

✨ Rubic Management - CRM

If you’ve ever tried a CRM like GoHighLevel and thought, “this looks amazing… but I have no idea how to actually use it,” you’re not alone. Most systems give you a million tools and zero direction, which is exactly why so many agents never fully implement them. What I love about Rubic is that it’s built on that same powerful foundation, but it actually comes with a done-for-you structure so you’re not starting from scratch.

The real difference is the white-glove onboarding and support. You’re not just handed a login and wished good luck, you get help setting it up, understanding it, and actually using it in your business. If you’re serious about follow-up, systems, and finally owning your database without the overwhelm, this is one of the smartest tools you can plug into right now. Learn more HERE!

✨ Marblism

If your Google Business Profile hasn’t been updated in weeks, we need to talk. Google loves fresh content. The agents who post consistently show up more. The ones who don’t… well… don’t.

Marblism makes it stupidly easy to stay visible without burning out. In minutes, you can create weeks of Google-ready posts, market updates, and listing highlights so your profile stays active while you focus on negotiating deals and serving clients. Let the robots help you rank. You keep being the human people hire. This is how I’m protecting my energy and building momentum in 2026. You can too HERE!

✨ LynnPro

If you’ve ever ordered swag for your real estate business, this is for you. LynnPro Connect makes it easy to create custom branded apparel and promotional products all in one place. From t-shirts, hoodies, and hats to coffee mugs, pens, phone accessories, and even branded nail files, if you can put your logo on it, LynnPro can print it. It’s a simple way to stay visible, look professional, and turn everyday items into brand reminders your clients actually keep. (yes, you may recognize this from Friday’s Revenue edition. They have a referral program where you can earn from referring them… Ink Your Income)

Get a quote here: HERE!

✨ RealtyZam

Realtyzam is one of those tools that just makes life easier when it comes to your finances.

It automatically tracks income, expenses, and receipts so everything stays organized and ready for tax time. Simple, efficient, and built specifically for real estate. Exactly the kind of system I want more of this year. If you do too, try it HERE.

✨ Galaxy AI

Galaxy AI has become my go-to for quick, polished graphics.

It helps me create visuals without overthinking design or getting stuck trying to make things perfect. Clean, fast, and effective. Exactly what I want more of this year. If you do too, try it HERE.