The Junk Drawer.

Welcome to The Junk Drawer!

Ever rummaged through a junk drawer and found hidden treasures? That's exactly what this newsletter is all about – diving into the eclectic mix of ideas, tools, and insights that make Real Estate life richer and more intriguing.

Whether you're a seeker of knowledge, an enthusiast of gadgets, or just love a good surprise, dive into The Junk Drawer with us. You never know what treasures you'll unearth!

Let's explore the depths together.

The Roadmap to Referrals

Your Ultimate Guide to Getting Other People to Do Your Job

Alright, agents, listen up. You’ve got two choices in this game: keep hustling alone like a caffeine-addicted squirrel on a hamster wheel, or get smart and tap into the magical world of referrals. Spoiler alert: we’re pushing for the latter.

Step 1: Realize You Can't Do It All

First things first, you’re not Superman, Wonder Woman, or whatever superhero floats your boat. You can’t be everywhere, see everything, or know everyone. Sorry, not sorry. This is where referrals come in. Imagine having an army of agents working for you while you sip margaritas on the beach (or, you know, handle your actual workload more efficiently).

Step 2: Build Your Referral Network

Think of your referral network as your personal cheerleading squad. But instead of pom-poms, they’ve got clients ready to buy or sell. How do you build this squad? Easy. Start by being nice. Yes, you heard that right. Be nice to other agents. Engage with them on social media, attend networking events, and maybe even share a coffee or two. Basically, act like a decent human being.

Step 3: Make Yourself Referrable

Would you refer someone who’s always late, never returns calls, or smells like they haven’t seen a shower in weeks? Neither would anyone else. Be professional, be reliable, and for heaven’s sake, use deodorant. Your reputation is your referral currency. Spend it wisely.

Step 4: Master the Art of the Ask

Here’s a secret: people don’t refer you just because you’re awesome. They refer you because you ask them to. So, put on your big kid pants and start asking. Use subtlety, charm, or even bribes if you must (kidding, mostly). Make it clear that you welcome and appreciate referrals.

Step 5: Keep the Love Alive

Once you’ve got your referral, don’t be that person who ghosts. Keep your referrers in the loop. Thank them profusely. Send a handwritten note, a gift basket, or at least a well-timed emoji. Show them that you value their effort, and they’ll keep sending business your way.

Step 6: Join Our Free Referral Platform

Look, we’ve made this ridiculously easy for you. Our free referral platform is like a matchmaking service for agents. You get to track and manage your referrals without breaking a sweat. It’s so simple even a caveman (or a really tech-averse agent) can do it.

Ready to stop chasing leads and start attracting them? Join our free referral platform today and watch your business grow while you sit back and pretend to work. It’s the smartest move you’ll make all year.

Next Step:

Join our free referral platform today and transform your referral game! Because let’s be honest, who doesn’t want to work less and earn more? Click the button below!

TODAY’S BOOK

Work by Referral: Live the Good Life!

By:Brian Buffini

You don't have to be in real estate or lending a long time to realize that your business and life are interconnected. Naturally, your business can have a positive impact on your personal life, such as offering the potential to earn a significant income and the ability to work flexible hours. But our business also tends to be all-consuming, which can quickly rob agents and lenders of any life outside of work.

Each circle in the Buffini & Company logo represents one of the five major areas of a person's life:

Spiritual, Family, Business, Financial and Personal (Physical and Emotional).

The circles are joined to show that one area of life affects all the others.

Buffini & Company is excited to share with you the Working by Referral system, which takes a holistic approach to operating your business so that all five circles in your life remain linked in harmony.

TODAY’S TOOL

^{FLIR ONE Pro LT - Pro-Grade Thermal Camera for Smartphones}

This is a fun tool if you like gadgets!

BTW:

Be on the lookout for Monday’s newsletter, Better Bits. This newsletter is designed to be a quick, impactful read in about 2-4 minutes. Each issue revolves around a central theme derived from a single word, concluding with three actionable items to encourage immediate implementation. The goal of Better Bits is to provide succinct, motivational content that can be easily digested and applied.

Say Hello!

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Drop us a line—we're here to support you on your real estate journey.

Looking forward to seeing everyone next week!

Happy Weekend,

Ray & Debbie

[email protected]